<body><script type="text/javascript"> function setAttributeOnload(object, attribute, val) { if(window.addEventListener) { window.addEventListener('load', function(){ object[attribute] = val; }, false); } else { window.attachEvent('onload', function(){ object[attribute] = val; }); } } </script> <div id="navbar-iframe-container"></div> <script type="text/javascript" src="https://apis.google.com/js/plusone.js"></script> <script type="text/javascript"> gapi.load("gapi.iframes:gapi.iframes.style.bubble", function() { if (gapi.iframes && gapi.iframes.getContext) { gapi.iframes.getContext().openChild({ url: 'https://www.blogger.com/navbar.g?targetBlogID\x3d5226870319641946761\x26blogName\x3dIndulge\x26publishMode\x3dPUBLISH_MODE_BLOGSPOT\x26navbarType\x3dBLUE\x26layoutType\x3dCLASSIC\x26searchRoot\x3dhttp://captivate-indulge.blogspot.com/search\x26blogLocale\x3den\x26v\x3d2\x26homepageUrl\x3dhttp://captivate-indulge.blogspot.com/\x26vt\x3d-6456501057629103549', where: document.getElementById("navbar-iframe-container"), id: "navbar-iframe" }); } }); </script>

What Men Are Buying

While many men have cut back on shopping lately, they haven't switched from Ferragamo to Wal-Mart. The fact that men are not skimping on quality is one of the conclusions from a recent GQ study titled "What Men Are Buying."

Some highlights from the study include:

Men still want to look great
  • 71% of respondents said “they’d rather make small cutbacks elsewhere than cut back on the items that relate to their personal appearance.

  • Men are least likely to cut back on fragrances, grooming, apparel, and footwear
Few are switching from "D&G" to "Smells like Designer"
  • 76% of respondents agree that "in these tough economic times it is more important than ever to buy products and services that have a reputation for quality, even if it means spending more money for that type of product"

  • 94% would rather spend “more money for products with lasting value than get savings on products that will only last a short time"
Entertaining at home has grown in popularity ... and men are still spending on drinks
  • 70% of men agree that they will be spending more or the same amount one wine and liquor

Thanks to our friends at GQ for sharing this study!


Previous post: Shopping for spring















Labels:

“What Men Are Buying”